Showing posts with label pump up you book promotion. Show all posts
Showing posts with label pump up you book promotion. Show all posts

Thursday, May 29, 2008

Virtual Book Tour: Emotionaless Souls








My new short story collection, Emotionless Souls, explores the absurd side of society. A society that is numb to the actions of others as well as the environment around them.

Open Door Policy, one of twenty shorts in my new book details a worker trying to fit into the cubicle world. The difference here is that the initiation includes sex fueled torture from the boss. All of us encounter the controlling folks of the world; the question you need to ask is whether it is worth it. “I was finally part of the team” gleams the narrator at the end of the story, for him, one night of teeth gnashing was well worth being able to share a cup of coffee with his associates.

Each day we encounter people around us, our first impression is based on actions, not what they are feeling. The Dublin Trip and Berets and Bendy Straws are similar stories detailing those we encounter and the reactions we have. Nothing is more real then being in a foreign land with no fear searching out for what is lurking around the corner. If you want to learn about the world, or people in general why not have too many drinks and just wander around looking for items of interest, or trouble; which ever you find first.

Stretching the mind to your limit is essential; whatever is your personal limit is you need to exercise this area of the brain. Pushing from within; whether reading fiction, writing, or living in general, searching for that natural high. If not, how do you know where your edge is?

Gag, White Christmas, and Slam Dunk use the corporate arena as a back drop for what we all know happens around us, and many would rather not acknowledge. What some may refer to as transgression fiction, others will view as reality. In White Christmas, Hanzel suspects a coworker of stealing his cocaine, having to navigate through an office Christmas party, leading to confrontation. For the office prankster, Gag shows what happens when the funny phone calls and missing staplers go to the next level. Slam Dunk asks how far you will go for recognition.

Each story in Emotionless Souls whether based on jealous porn stars, corrupt comics, or subway thieves finds a person in a low place, often dipping lower before eventually finding redemption in the most unconventional of ways. For more information on my books and writing go to: http://www.davidsgrant.com.

Thursday, May 08, 2008

Book Marketing Strategies




Book Marketing Strategies
By
Theresa Chaze

Whether self, subsidy or traditional, the author's work just begins when the book is finished and is sent off the printer. Promotions and marketing starts shortly before the book is released and continues until it is no longer available. Frankly, the writing is the fun, easy part of the process. Unless the author is a world leader, a world renown expert or has does something really naughty, she or he will have to work hard to draw attention to her or his book, which means the work truly begins when it goes to the printer. Even when the author hires a PR person, it doesn't absolve her or him from promoting their book at every opportunity.

Every month thousands of new books become available to the reading public with each one of them fighting for shelf space and the reader’s dollar. If the author doesn’t create a brand name for her or himself, the book will have little chance of becoming successful. Creating a brand name involves defining who your target market is and how to reach them. In many ways, marketing is like a dartboard. The inner circle is your target group and each outer ring is an expansion into the general reading population. J. K. Rowling started writing for children. Although she started out branded as a children’s writer, she rapidly spiraled out into the general reading public. Her writing was not only suitable for children, but it was also entertaining for adults. However, books that are more specific rarely go beyond their target audience. Sam is not the only one who doesn’t like green eggs and ham; Dr. Seuss wrote creative and unique books for children, but very few adults pick them up other than to read it to a child.

Placing ads in the media are costly and if not done correctly will produce the opposite effect. A bad ad is worse than no ad at all. A good graphic designer can create an effective ad, but most are very costly. A good publishing and graphics program will help the author create her or his own ad; however, the old phase from the 1970's is the best advice--KISS--keep it simple stupid. The more that is crammed into the ad, the more it will look amateurish and be counter productive. Smaller ads especially should be sleek with the graphics held to a minimum if used at all. Text should contain enough information to tease the reader into looking for the book and tell how it can be found--nothing more.

Marketing doesn't have to be grand or expensive if the author is creative and clever. The internet provides a multitude of opportunities for an author to promote her or his book. Most email services provide for a signature at the bottom of out going emails; if used properly this is a great opportunity to announce a new book or to direct potential readers to blogs or sites. Internet groups, websites, messages boards, chat rooms, and blogs are also excellent ways to not only market the book but also promote the author. The key is to create a balance between creating interest without telling to much of the story or becoming a spammer.

From Blank Page to Book Shelves--How to Successfully Write and Market Your Book has several articles on marketing and promotion, including how to correctly use SEO keywords. It is available as an Amazon Kindle book and on the Theresa Chaze’s website at www.theresachaze.com. Those that buy the ebook from the Chaze will also receive a copy of her 345 page PDF listing of over 2000 independent bookstores for free.



Technorati Tags:
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Wednesday, January 09, 2008

Pump Up Your Book Promotion: ACROSS TIME by paranormal author Linda Kay Silva

Pump Your Book Promotion Virtual Book Tour January 08: The next best selling authors

Virtual book tours with Pump Up Your Book Promotion continues! All authors on tour in January will be giving away FREE incentives if you buy their books by any online book store, including publisher's websites. Click here for more information!

The following authors on tour and their tour stops today are:

Judy Gregerson, author of the young adult fiction novel, BAD GIRLS CLUB (Blooming Tree Press) will be stopping off at The Book Connection!




Judi Moreo, author of YOU ARE MORE THAN ENOUGH ACHIEVEMENT JOURNAL (Stephens Press, Dec. 07) will be stopping off at Virtual Wordsmith!



Carole Whang Schutter, author of the historical romance novel, SEPTEMBER DAWN (Author House, June˜07) will be stopping off at Beyond the Books!




Hazel Statham, author of the historical romance novel, MY DEAREST FRIEND (Wings ePress, Jan. 08) will be stopping off at A Biblio Paradise!




Amanda Young, author of the personal memoir, SILENT PRISONER (BookSurge, Nov.07), will be stopping off at Paperback Writer!



All authors will be giving away free personalized bookmarks or other freebies during their tour. Don't miss out on this opportunity to win free incentives when purchasing their books! Click here for more information.

These virtual book tours are brought to you by Pump Up Your Book Promotion at www.pumpupyourbookp romotion. com.



PUMP UP YOUR BOOK PROMOTION VIRTUAL BOOK TOURS
"Leave your tour in our hands!"
www.pumpupyourbookp romotion. com