Friday, April 30, 2010

Operation Home Base Seeks Product Placement Partners



When you turn on the tube, are you enjoying what is being aired? Or do you channel surf until you settle on the least offensive or boring program? When is the last time you actually looked forward to watching a new program or went out of your way to make time in your busy schedule to watch a series? If you are like me it has been a while. Most new shows simply aren’t willing to put the time, talent or the money into creating programming that is unique and creative. Operation Home Base goes back to the basics by creating characters that actually have personalities, instead of just sex appeal. In OHB, cliff hangers are the norm not just accidental exception.

OHB is looking for product placement partners. Whether it is home repair, telephone service, restaurant or in the case of the pilot episode, emergency support in the form of prepaid charge cards after a family who looses everything to a home fire, OHB will be able to effectively promote a diverse number products and services, while still being able to produce quality entertainment.. By making the product or business a natural part of the scene, it not becomes an effective marketing tool, but also it becomes permanently embedded into the episode. No matter what time slot, network or products slotted for the official commercial breaks, every time that episode airs the embedded products will once again be marketed without any extra cost to the sponsors. Sponsors will not only gain effective marketing for their products, but they will also gain the additional benefit of showing public support for the military, veterans and their families.

Reality shows are cheaper. But sponsors get what they pay for. Scripted programming has a reliable and consistent storylines. In addition, both the actors and the genres have loyal fan bases that reality shows cannot compete with. Reality shows might cost less initially, but scripted shows are a more effective marketing tool.

Whether civilian, military or governmental, there is good and bad in every organization. Most people will be able to tell the difference between fact and fiction?  The conspiracy was added solely to capture the audiences attention. Like MASH, NCIS, Criminal Minds, Saving Grace, the CSIs and every other quality drama, there is an underlying storyline that keeps the viewers coming back.  In OHB, that is the "conspiracy".  Why did the soldiers disappear?  Who is trying to cover it up?  How far are they willing to go to keep their secret?  While the audience is trying to figure out these simple questions, they are learning about how important therapy dogs are to wounded warriors.  Why are some veterans homeless?  They will learn why PTSD is so devastating not only to the individual, but the family and society as a whole.  OHB will give those who serve not only faces, but show why they put it all on the line.  By getting to know and caring about the characters, the audience will not only gain a clearer understanding, but also a new compassion. 

Remember in MASH when Henry Blake was killed?  Who wasn't affected right along with the Hawkeye, Radar, and the rest of the characters?  The truth is good people go to war.  The truth is also not all of them come back.  And those that do come back are never the same.  OHB tells their stories.  Sometimes the viewers will laugh.  Sometimes they will cry.  But they will also begin to see those who serve as real people.

OHB has been receiving support in and out of the military as well as from veteran’s organizations. The rapidly growing list can be found on OHB’s site-http://www.theresachaze.com/Operation_Home_Base.html

When I created Operation Home Base, my intention was to go back to the basics by creating a series that is well rounded and broad based when it comes to character and plot. Like the early TV shows, I wanted to create a multi-generational show that was not only entertaining, but also made a difference. The major differences between OHB and the previous shows is the ethnic and lifestyle diversity that was lacking before. Although the shows will be focusing on the challenges and issues connected to the military, civilians will also be able to identify with the same life tests.

The characters are multi-dimensional with their own personal issues and fears, yet they have found ways to either over come them or function through them. They all have their individual strengths, yet they remain vulnerable to old wounds and fears, most of which they simply don’t understand. They are flawed people, and yet they choose to step up and help others even if they are unable to help themselves.

OHB is not a reality show or a simplistic T & A. Sometimes it will make the viewer laugh--sometimes cry. Sometimes the viewers will get angry at and with the characters. But unlike most new shows, it will make them feel again because they will be able to identify with the characters enough to care about them. The viewers will also love or in the case of Walter love to hate the characters simply because they will see their own grandparents, parents, siblings, friends and even themselves mirror in them.

I invite you share the journey that characters of Operation Base will take as they learn to heal themselves, while protecting and helping others. It will be an adventure that will make you laugh and cry, but more importantly at the end of day make you feel as if you have made a difference. Not only will you help create an amazing show that will not only entertain, but also help heal old wounds, some of which have been ignored for decades.

Monday, April 26, 2010

Until You Walk the Path: Scott Grossberg




Until You Walk the Path, You Don’t Know Where it Goes will be hosting intuitive reader and author Scott Grossberg on May 2 at 5 pm eastern. He will be doing readings and talking about symbolism.

Scott Grossberg has followed a lifelong study of the symbols, metaphors, images, and meanings that life shows us everyday. Scott has traveled throughout the world, amazing people of all ages, backgrounds, and cultures with his performances. The insights his audiences receive have been demonstrated, time and time again, in universities, homes, and boardrooms, alike. He is a highly sought-after performer, public speaker, and popular guest on radio. He is a professional member of the National Speakers Association, The Academy of Magical Arts/Magic Castle in Hollywood, the International Brotherhood of Magicians (Order of Merlin, Shield), and the British Society of Mystery Performers.

Sunday, April 18, 2010

Shamanism and Soul Retrieval with Sherrie Mountain Hawk Lady

Until You Walk the Path, You Won’t Know Where it Goes is hosting Shaman and Energy Healer Sherrie Mountain Hawk Lady on April 18 at 5 pm eastern.

Sherrie Mountain Hawk Lady is a Celti'kee woman of power, sometimes called a shaman.  Her bloodlines come from Ireland, Scotland, Wales, and the Eastern Band Cherokee. Her mother's father's mother was a Cherokee Plant Woman, who doctored folks with plants, and was also a midwife.  They were called "hidden" Cherokee as our neighbors would not have liked knowing we were in their midst.  She didn't live long enough to train me, but she did pass her power to Sherrie before she died.  After the death of her father, her Grandfather raised her. Her taught her about Grandmother Earth and how to work with her. Since then she has had other wonderful elders for teachers. She has had many memories of past lives, as she doesn’t have the veil across my memories that so many others do.  Sherrie ran a healing/teaching circle in Los Angeles for thirteen years.

White Buffalo Calf Woman adopted Sherrie as her granddaughter many years ago.  With her help, Sherrie became a shaman who works over the phone as well as in person.  I also have a wonderful helper named Wades in the Water, who was a Blackfoot medicine man, and the grandfather of a dear friend.  Wades came to help her for the first time when I was with my friend and she recognized him. 

With the aid of my helpers, Sherrie make journeys to retrieve soul fragments lost by my clients as well as cutting cords, break curses, and remove entities.  She is a walker between worlds, and a friend to dragons and gryphons. 

Tune at http://www.blogtalkradio.com/theresachaze on April 18 at 5:00 pm eastern to learn more about soul retrieval, energy healing and spiritual self defense from Sherrie Mountain Hawk Lady .  The phone lines and chat will be available for those who wish to ask questions. The phone number is (347) 324-3745. The interactive chat room is available on the show’s page

Tuesday, April 13, 2010

Earth Day With Circle Sanctuary



Earth Day Festival
Saturday, April 17, 2010
10 am - 6 pm
Circle Sanctuary Nature Preserve
near Barneveld, Wisconsin

Celebrate Nature and the 40th Anniversary of Earth Day with environmental
workshops & activities, including tree-planting, raptor birds encounters,
Earth Day ritual, restorative prairie burn, Nature walks, and more.

Presenters include:
* Vickie Jordan, raptor educator from Dodgeville, Wisconsin
* Karl Schroeder, horticulturalist teaching about Tamaracks & guiding tree
planting at the new Tamarack grove at Brigid's Spring
* Florence Edwards-Miller, environmentalist talking on Bluebird preservation
* Reed Cockrell, naturalist & prairie restoration coordinator, Circle
Sanctuary Nature Preserve
* Selena Fox, founder & executive director of Circle Sanctuary Nature
Preserve and director of Circle Sanctuary's green cemetery, Circle Cemetery.

Free & open to the public.

Although pre-registration is not required, it is appreciated -- RSVPing will
help us with planning. Email: events@circlesanctuary.org or call (608)
924-2216

Details about schedule & activities: http://www.circlesanctuary.org/earthday

Monday, April 12, 2010

How to Train Your Dragon: Entertainment or Paid Advertisement?

How to Train Your Dragon: Entertainment or Paid Advertisement?

Dream Works newest animation feature, How to Train Your Dragon was released March 26, 2010. However, the merchandise hit the shelves weeks before. So were the toys, t-shirts, action figures, etc promoting the movie or was the movie produced to promote the newest line of products? Unlike other entertainment-marketing strategies, such as product placement, this marketing practice doesn’t focus on the entertainment, but uses the films as an excuse to sell products.

When did movies have do more than entertain? Walt Disney was not only a businessman before his time, but he was also a creative, innovator, who changed the animation and children’s programming as a whole. He knew how to create ground breaking entertainment, while still making a profit. Yet with Disney the focus was on the screen; the merchandising followed. The movies made during his time were not only successful at the time, but they have remained popular throughout the ages. The restoring to the original quality and updating to the current formats continue to make the classics profitable.

Although Disney was a pioneer with his animation, it was his ability to focus on storylines and characters is what made the movies that he produced classics.. It was also his marketing techniques for limited the exposure in films and later on tape or DVD that kept them financially profitable. The theme parks, toys and other merchandise was limited to the Disney brand and closely monitored to avoid over exposure. By avoiding blanket marketing, Disney was able to make sizable profits, while protecting the brand name of his films and the characters in them.

Entertainment marketing and product placement are misnomers. With entertainment marketing, such as has been done with How to Train Your Dragon and other such movies, the emphasis isn’t on the film, but selling the products related to the film. The difference with product placement, whether it be in film or television, the focus is on the entertainment with the products being used as props or part of the storyline. While the former is more often than not directed at children or tweens entertainment, the later is effective for all age groups and with all genres. In addition to being more versatile, product placement gives a real life feel to the entertainment, while showing the product in a positive light.

Another advantage to product placement is cost effectiveness. With entertainment marketing having a single brand to sell, the sales of the merchandise are directly connected to the success of the film or TV show. Product placement gives multiple opportunities to a variety of products and as long as each is presented favorably, the overall quality of the film will have no negative impact on the products.

Is How to Train Your Dragon and other such movies entertainment or a very long commercial, well directed commercial?

Thursday, April 08, 2010

Until You Walk the Path: Bonnie Garvin

Until You Walk the Path, You Don’t Know Where it Goes will be hosting writer and teacher, Bonnie Garvin on April 11 at 5 pm eastern. She will be talking about the challenges and benefits of breaking into the film industry.


BONNIE GARVIN has written for film and television in the U.S. and abroad. “The Killing Yard”, which she wrote and produced, premiered at the Toronto Film Festival and was nominated for a host of awards. Bonnie received an “Edgar” nomination and won a special media award from the ABA for her “authentic depiction of the judicial system”. Her most current projects include a feature film, “The Bottom Line” optioned in November 2009 by Viva Films in the UK, as well as a movie for Lifetime Television.

Bonnie is also part of the faculty at the University of Southern California where she teaches screenwriting. She also teaches screenwriting through her company “From Idea To Script”, offering classes through the web. Garvin’s website is www.fromideatoscript.com


Tune at http://www.blogtalkradio.com/theresachaze on April 11 at 5:00 pm eastern to learn more about film industry from Bonnie Garvin.. The phone lines and chat will be available for those who wish to ask questions. The phone number is (347) 324-3745. The interactive chat room is available on the show’s page

Monday, April 05, 2010

Pamela Glasner on Fox News!



Pamela Glasner on Fox News!


Author Pamela S. K. Glasner will be speaking with Fox

Strategy Room host Lauren Green this coming Friday,

April 9th at 10:00AM, New York City time.



This is an internet TV show of the finest quality. There is

no difference between Fox News’ “Strategy Room” and

any network or cable news show you can find. And

award-winning host Lauren Green is well-known and

well-respected in her field.



It’s easy to watch — no joining or downloads necessary

— just follow the link below and you’re there:

http://live.foxnews.com/strategy-room


“This is broadcasting at its best and I am so excited and honored to know I’m going to be on this show!”

~~Pamela Glasner~~





Date: April 9th 2010

Time: 10:00AM, New York City time

Venue: Fox Strategy Room (by Fox News Network)

Link: http://live.foxnews.com/strategy-room





Lauren Green



About Strategy Room:

The Strategy Room is the web's most talked about live show.

Join us weekdays from 9 a.m. to 5 p.m. ET for an always entertaining

discussion of the day's top stories, plus a variety of hour-long shows

on topics like business, health, technology, and entertainment.



Best regards,
Pamela S. K. Glasner
Author of "Finding Emmaus"
Connecticut, USA

If I'm not home accepting what I cannot change, I'm probably out changing what I cannot accept

Thursday, April 01, 2010

Shamanic Healer and Psychic Medium Speaks Out




Until You Walk the Path, You Don’t Know where it Goes will be hosting medium and Shamanic Healer Derrick Whiteskycloud on April 4 at 5pm eastern.

Derrick is a Psychic/Medium, that makes himself available to the Spirit world to receive messages from those who have passed over to the other side. With the assistance of his spirit guide White Bear, he uses this gift to prove to all that life does exist after death.

As a Shamanic Healer Whiteskycloud teaches how to see through animal eyes, hear through animal ears. He educates others how to experience life though the senses thereby bringing humans back into balance with Earth Mother. He also instructs how the animals can become our teachers, our friends, and our companions. By listing to the wisdom they share, they show us the true feelings of life itself. They restore our forgotten past by searching into cultures, dreams, and the realities of truth and peace within. We have separated ourselves from the elements and from the Earth Mother. Using intellect with the rhythm of the drum, the heart beat of the Earth Mother, is to walk in balance.

Derrick Whiteskycloud's website address is http://www.whiteskycloud.com/

Tune at http://www.blogtalkradio.com/theresachaze on April 4 at 5:00 pm eastern to learn more about Shamanic healing and receive a reading from medium Derrick Whiteskycloud. The phone lines and chat will be available for those who wish to ask Whiteskycloud questions. The phone number is (347) 324-3745. The interactive chat room is available on the show’s page